India’s largest and fastest growing functional fitness studio brand ‘Multifit Wellness Private Limited’, launched their first multi-storey fitness studio in Indiranagar Bangalore, amongst much fanfare. A key highlight of the event was a Masterclass by automatically timed 200-meter hurdles world record breaker and three-time Olympian Andy turner, whose other credentials include gold medallist in the European Championships (2010), European team Championships (2009) and Common Wealth Games (2010) as well as bronze medallist at the World Championships (2013). He also was a silver medallist at the Continental Cup in 2010.
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A brand, which started as a single studio brand in Pune in 2005, Multifit has aggressively captured the imagination of how functional fitness can be delivered in a unique, engaging and performance-based method. The brand already has a growing community of over 40,000 MultiFitters and looks to significantly increase this community with their South India entry.
On the expansion of Multifit in Bengaluru, Dr. Samir Kapoor, CMD and Co-Founder, Multifit said, “Bengaluru is India’s acknowledged foremost fitness market. Having expanded at a very rapid pace across the country it was imperative that we entered this fitness advanced and crazy market. However, it was equally important that our first steps in this market would have to be with the correct partners, team and location. It took us some time but we have been lucky to get this troika right and are very confident that our patrons and fitness enthusiast of the city would really enjoy our brand of Calisthenics and HIIT based functional fitness. It’s a fitness revolution that we want Bengaluru to embrace in body and spirit.
“Going forward we have a very aggressive vision for the city and have firmed up plans of launching our next couple fitness studios across the city before the end of this year,” added Samir.
Commenting at the launch, Vinisha Lulla, partner and head of Multifit Indiranagar said,” Multifit has already set the bar high for functional fitness across the country we are thrilled to be the ones to welcome them to South India. We are very confident that this expansion will open up a whole new avenue towards newer more optimal fitness models, like Multifit’s model, for people of Bengaluru. I look forward to more people getting acquainted with calisthenics; it is already gaining tremendous global recognition, for its use of bodyweight for fitness”.
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